The world is always more exciting when you add food to it. People are now more conscious about their food than ever. They want fresh food that is also healthy and doesn’t rob their bank account. Healthy food, unfortunately, has a bad reputation as being bland and tasteless. Read more; Nathaniel Ru | Dynamic Dialogues
There is more to salads than just leaves that taste of grass and Sweetgreen is a restaurant that wants to prove it. The reason Nathaniel Ru and his friends started the chain was that the healthy eateries around their university were boring and overpriced. They wanted something that was interesting and fun.
Nathaniel Ru and his friends finished university and put their heads together to come up with a business idea that would tick all the boxes they wanted. They found a place and a landlord, but at first, nobody took them seriously. The friends did not give up and were able to convince all the relevant people to trust them. Now Sweetgreen is a successful chain, and people are queuing up to go and have food there. Learn more about Nathaniel Ru: http://nrn.com/power-list-2016-Jammet-Neman-Ru and http://www.businessinsider.com/sweetgreen-founder-interview-nathaniel-ru-2016-3
All the food is fresh and healthy, but it isn’t boring. Rustic crumbles and vibrant dressings are just a little glimpse into the fun world of food Nathaniel Ru created. The design is modern and sleek. The clean lines and light spaces are inviting, and the staff are well-trained and love their job.
The company wanted to offer people more than just food. They wanted to offer people an entire experience. So going to one of the Sweetgreen restaurants allows people to spend time relaxing with friends while enjoying fantastic food. Read more: Nathaniel Ru Blazes a Trail in The Height Food Industry | Affiliate Dork
All ingredients are locally sourced supporting the local farmers and other providers. It is a commitment Nathaniel Ru is proud of. He loves the fact that he created something that is near to his heart and understanding about what food should be like.
People who have never been to one of these restaurants don’t have to worry. There is always a staff member to explain everything and help people to choose the ingredients and combine their order.
Nathaniel Ru has a degree in finance from the Georgetown University and its school of Business. His co-founders and his friends all graduated together, opening the first franchise in Georgetown.
Now they have around forty sites of this eatery offering people an experience they might not be able to get anywhere else. It shows how important it is to follow your dreams even if people don’t believe you can succeed.